« Phil Keoghan Goes On Tour to Promote The Amazing Race | Home | Constantine Maroulis Elimidate Episode to Air »
Jay McCarroll Wins Project Runway
February 25, 2005 01:15 AM by Joe Blackmon
Over two million people tuned-in to watch Wednesday’s two-hour finale of Bravo’s runaway hit in which designer Jay McCarroll was crowned the winner of "Project Runway," and peaked at 2.5 million viewers in the final quarter hour. The season finale delivered the network’s highest ratings results ever in the Wednesday 8-11 p.m. time period. With 500% growth over its total-viewer and key demographic premiere numbers in December, cable’s hottest show delivered the highest numbers for any Bravo telecast for the 2004-05 season to date.
The season finale made Bravo the #1 most watched cable network last night from 8:00 p.m.-11:00 p.m. for A18-49 (delivering 996,000), just edging sister network USA (995,000), and came in #2 A18-34, and #3 in A25-54.. Last night’s program (which aired 9:00 p.m. – 11:00 p.m., ET/PT), ranked as the #1 program on Bravo this season, pulling in 2,010,000 viewers P2+ , with an average HH coverage. rating of 1.90; A25-54: 1,183,000; A18-49-1,313,000.
Other highlights:
Project Runway finale is the highest rated telecast in key demos (HH, P18-49/P25-54/P18-34, total viewers) in network history to air in the Wed 9PM-11PM time period.
Project Runway is the highest rated Bravo original series in all key measures (HH rating, P18-49/P25-54/P18-34 viewers, total viewers P2+) since 2003 and is the #3 program in Bravo history in all key demo measures (HH rating, P18-49/P25-54/P18-34 viewers, total viewers P2+).
Project Runway experienced phenomenal growth this season. Comparing its first original episode to the season finale the program was up +414% in HH Cvg rating, +430% in P25-54 viewers, +500% in P18-49 viewers, +320% in P18-34 viewers and +468% in total viewers P2+.
Project Runway encore at 11PM drove 316,000 P25-54s and 275,000 P18-49 viewers to the set (improving quarterly time period averages by +85% and +76% respectively).
Project Runway is also the youngest program 34.4 (median age) in network history.
Jay’s New York Fashion Week collection caught the judges’ eye as he was awarded the grand prize over finalists Kara Saun and Wendy Pepper. As part of the prize, Jay’s designs will be photographed for ELLE by the magazine’s world-renowned Publication Director, Gilles Bensimon. He will also receive $100,000 in seed money too help him launch his own line and a mentorship from the Banana Republic Design Team.
As a special bonus to "Project Runway" fans, BravoTV.com will provide exclusive footage of contestant Austin Scarlett’s New York Fashion Week runway show. Due to the timing of Fashion Week, the "Project Runway" finale was set to tape before Austin’s elimination had aired. In order to keep his elimination a secret, he was asked to present a "decoy" collection, never intended for inclusion in the series. BravoTV.com now offers this footage to fans of this unique and talented designer.
Topics: Project Runway |
« Phil Keoghan Goes On Tour to Promote The Amazing Race | Home | Constantine Maroulis Elimidate Episode to Air »
March 11th, 2005 at 8:30 pm
I am happy for Jay McCarroll. Adequate reasons were not presented during the discussion among the judges for not chosing Kara Saun. Would you share the reasons not taped? The comments made were positive; “her clothes are perfect,” “she gets along well with customers,” “Her clothes are so finished.” Her designs during the show won more then any other designer. What were the judges looking for? Will there be an update regarding Kara Saun and Austin? Both were very talented.