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The Apprentice Martha Stewart – Teams Create Salad Dressing

October 18, 2005 11:04 PM by Joe Blackmon

Martha Stewart tosses up a salad and the team roster on NBC’s "The Apprentice: Martha Stewart" as candidates create a limited edition salad dressing for Wish-Bone (October 19, 9-10 pm ET). Before assigning a task, Stewart addresses the candidates in an impromptu meeting. "This is what we’d do here at Martha Stewart Living if a team wasn’t working, we would re-shuffle, we would bring in different blood…" says Stewart, after four consecutive losses for "Matchstick." "Without a sense of teamwork I think it’s really hard to build a great business."

Candidates must create a Limited Edition salad dressing for Wish-Bone, making their own recipe, designing the packaging and selling it at two Stew Leonard’s locations. Each team tries to sell as many bottles of salad dressing as possible. One team gets pushy, while the other gets reprimanded for foul sales tactics. Back in the conference room, Martha Stewart, alongside Charles Koppelman and Alexis Stewart, reminds them, "this is not a game, this is a job interview…remember that."

"Our research with consumers revealed that there are more salad lovers in America now than ever," said Matthew McCarthy, Senior Brand Development Manager of Wish-Bone(r). "Delighting salad lovers with exciting and delicious new flavors is our mission. The Limited Edition concept provides a fun way to involve consumers and deliver on what they really want."

Following the episode, the "original apprentice" Alexis Stewart, Martha Stewart Living Omnimedia, Inc. Consultant "confesses" her love of Wish-Bone to her "Apprentice" co-star Charles Koppelman, Chairman of the Board, MSLO. They encourage viewers to go to www.wish-bone.com to vote for the next Limited Edition dressing to be created and sold in stores in Spring 2006.

"MATCHSTICK" (Creatives): Jim, Bethenny, Marcela, David, Leslie

"PRIMARIUS" (Corporate): Howie, Amanda, Carrie, Jennifer, Dawna, Ryan, Sarah

"The Apprentice: Martha Stewart" is produced by Mark Burnett Productions. Mark Burnett, Jay Bienstock and Donald J. Trump are executive producers. Conrad Riggs and Kevin Harris are co-executive producers.

Topics: The Apprentice: Martha Stewart |

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10 Comments »

10 Responses to “The Apprentice Martha Stewart – Teams Create Salad Dressing”

  1. ann burkey Says:
    October 19th, 2005 at 9:12 pm

    I would love to try the apprentices dressings. Is there anyway of doing this?

  2. Holly Lennon Says:
    October 19th, 2005 at 9:24 pm

    It would be my sincere pleasure to sample each salad dressing. Each appeared to appeal very well to the public. Looking forward to finding it at the local market and eating lot’s of salads. Sincerely, Holly.

  3. Dwight Okita Says:
    October 19th, 2005 at 9:24 pm

    I enjoy Martha Stewart’s Apprentice very much. Overall I admire Martha — though I don’t always agree with who she fires and retains.

    On tonight’s salad dressing episode — I disagree with Martha’s decision to let Marcela go. While Marcela was more low-key, she has potential to rise to the occasion. Jim, on the other hand, will never be a suitable apprentice for Martha. He may be a live wire, but he’s also disruptive, disrespectful, and a whiner. In fact, the way that Martha cowed to Jim by using words such as “spontaneous” shows perhaps that Martha herself was afraid of Jim. He is manic and very scary.

    I understand Marcela’s fear of confrontation — it is in part an Asian trait and I think she miscalculated.
    Many times in America, the squeaky obnoxious wheel gets the grease. Bluntly put: Jim is insufferable, an asshole actually. Maybe it would be poetic justice for Jim to win the Apprentice title. Then Martha would find out for herself what an awful choice he is as a businessman.

    All this makes me wonder if Martha gets to see the video footage of the teams working on their project as we do. Does she? Either way, I’ll stay tuned to the bitter end.

  4. Josephine Lewis Says:
    October 19th, 2005 at 10:26 pm

    I thought Jim on Martha Stewart Apprentice tonight was totally a loose canon–he should have been fired. I disagree with Martha’s choice.

  5. Chris Rawson Says:
    October 19th, 2005 at 10:51 pm

    I think Jim should have been given his walking papers ASAP. Martha, plz don’t prolong the agony of watching Jim embarass himself any further. You may call it “spontaneity” but most people say it’s just living on the edge with loose canon. It’s for the jester to leave the court.

  6. Chris Rawson Says:
    October 19th, 2005 at 10:52 pm

    I think Jim should have been given his walking papers ASAP. Martha, plz don’t prolong the agony of watching Jim embarass himself any further. You may call it “spontaneity” but most people say it’s just living on the edge with loose canon. It’s time for the jester to leave the court.

  7. Ron Says:
    October 20th, 2005 at 9:58 am

    Since all the episodes except for the finale have been taped already, I don’t know why people keep suggesting thet Martha fire Jim or anyone else. Just wait for the finale in December to see who’s left.

  8. Tim Jones Says:
    October 20th, 2005 at 5:16 pm

    Again Martha doesn’t follow her own rules, and just plays by her own. She fired someone who was already sent upstairs, because of a comment she made in the board room. Not the reason the team lost the task.

  9. Anonymous Says:
    November 3rd, 2005 at 9:10 am

    Chris: it’s CANNON – loose cannon. CANON is a camera company and printer/scanner company!

  10. www.lake-shore.co.uk Says:
    October 10th, 2007 at 2:26 pm

    It would be my sincere pleasure to sample each salad dressing. Each appeared to appeal very well to the public

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