January 02, 2006 12:01 AM by Joe Blackmon
According to Zap2it.com, Deal or No Deal has gotten a new deal with NBC. NBC has ordered additional episodes of the hit game show. There is no official word on how many episodes have been ordered or when it will air, but based on ratings results recently released by NBC, the answers are probably “a lot” and “soon.”
NBC’s five telecasts of Deal or No Deal won their respective time periods on Monday, Tuesday, Wednesday, Thursday and Friday nights in adults 18-49, total viewers and other key measures. All five editions of Deal or No Deal ranked in the week’s top 20 (18-49, total viewers).
Not since Who Wants to be A Millionaire has there been a prime time game show that has captured the interest of viewers like Deal or No Deal has. Deal or No Deal is hosted by reality TV star Howie Mandel, and like Who Wants to be A Millionaire offers up the chance for contestants to win up to a million dollars.
While the basic concept of Deal or No Deal might seem simplistic in that there are no trivia questions to answer or grueling challenges to complete, it offers the same appeal of watching high stakes poker. It is fun to watch the reactions of the contestants as they struggle to make decisions involving large sums of money.
NBC is in desperate need of a hit, as their attempt to expand The Apprentice franchise with Martha Stewart flopped. CBS continues to have success with reality shows and crime dramas, ABC is back in the game with Lost and Desperate Housewives, and FOX has wrapped up American Idol for several more years. Could NBC find it’s salvation in a hit game show? Or like with Who Wants to be A Millionaire will viewers soon grow tired of Deal or No Deal when it starts to air on a regular basis?