June 23, 2007 02:53 AM by Joe Blackmon
Malibu rock band Whitestarr, led by singer/songwriter/producer Cisco
Adler, is set to star in their own VH1 reality series, “The Rock Life,”
to debut August 6th, which will give viewers an all-access look into
the trials and tribulations of a rock band’s struggle to hit it big.
This summer will also bring Whitestarr’s second full-length studio
album, Fillith Tillith, produced by Marti Fredericksen (Aerosmith,
Sheryl Crow, Pink, and Faith Hill) and set for release on August 28th
on new label VH1 Classic Records. Through their new television show
and album, Whitestarr is ready to introduce their classic rock sound
with a modern touch to the masses.
“I see this show as our weekly music video block on VH1 with a little love and war mixed in,” says Adler. ”People may be familiar with me or the band for other reasons besides our music, and the show will give them a chance to hear what we really do.” In addition to fronting Whitestarr, Adler is also an accomplished music producer. Adler’s producing credits include work on Mickey Avalon’s 2007 critically-acclaimed self titled debut and forthcoming tracks with Will.I.Am, Lil Jon and Interscope/Suretone breaking artist Shwayze.
“The Rock Life” will follow the band as they balance gigs, groupies, girlfriends and of course parties fit for rock stars. Cameras join Whitestarr as they face all of the highs and lows that accompany being a part of an up-and-coming rock band dealing with the creative and personal challenges of recording and releasing an album. The show is executive produced by George Verschoor (Jamie Kennedy’s “Blowin Up, “Nashville Star”) and David Osper (MTV’s Homewrecker”) and by Verschoor’s Hoosick Falls Productions.
Whitestarr is Cisco Adler (vocals), Rainbow Jeramy (guitar), Alex Orbison (drums), Damon Webb (bass) and Tony Potato (dancer). The band has become a staple in the L.A. music scene and has sold out countless shows, including a nine-week residency at the notorious Viper Room. In 2004, they joined Kid Rock for 15 dates of his nationwide stadium tour, “Rock and Roll Pain Train,” and became the first artist ever to play the Coachella Music Festival without an album in stores. Whitestarr released their first full-length album, Luv Machine, in 2006, on the independent Contango Records. The record impacted the Los Angeles party scene with anthems such as the title-track, “Luv Machine” and “Sunshine Girl.” For more information on Whitestarr visit: www.myspace.com/whitestarr.