February 08, 2008 01:21 AM by Joe Reality
Just when you thought that there couldn’t possibly be any more products that could be attached to the American Idol brand, the hit show is getting its own theme park attraction. According to a press release from FremantleMedia, Walt Disney Parks and Resorts is creating an American Idol theme park attraction at Walt Disney World Resort in Florida.
The American Idol theme park attraction is scheduled to debut in late 2008 as part of Disney’s Hollywood Studios theme park. The attraction will allow visitors to the park to experience the challenge of auditioning, the excitement of performing on stage, or the thrill of judging the performances.
As part of the audition process, visitors will get the opportunity to audition in front of a Disney Hollywood Studios producer. Performers will work with a vocal coach and hair and make-up before performing in front of a live audience and a panel of judges. Performers who receive the highest votes will compete in a Grand Finale show at Walt Disney World. The winner of the Grand Finale show will earn a guaranteed reservation for a future regional stadium audition.
Jay Rasulo, chairman of Disney Parks and Resorts; Simon Fuller, CEO of 19 Entertainment; and Keith Hindle, executive vice president of FremantleMedia Licensing jointly made the announcement.
“Millions of people have imagined themselves standing on the ‘American Idol’ stage,” said Jay Rasulo. “We’re excited that we will be bringing this dream to life every day at Walt Disney World.”
Simon Fuller added, “One of the most remarkable elements about ‘American Idol’ is that for a brief moment each week, we can provide TV viewers the opportunity to imagine life as America’s next superstar. Disney’s new attraction perfectly captures what we at ‘American Idol’ feel is the heart and soul of this brand, real people getting a shot to make their dream a reality.”
“This partnership,” said Keith Hindle, “brings the number one show on television, watched in over 100 countries, to the number one theme park destination in the world. It’s a perfect combination and opportunity to offer everyone a taste of the ‘American Idol’ experience.”
Photo Credit: FOX