November 03, 2008 01:00 PM by Paulene Hinds
Bravo announced Thursday it has picked up a new U.S. fashion design creative competition series called “The Fashion Show.” The winner is to be chosen by viewers and will have his or her designs sold by a retailer. Open casting calls for the series were announced on our site on Friday.
Francis Berwick, executive vice president and general manager of Bravo Media made the announcement.
“Bravo celebrates the very best in food, fashion, design, beauty and pop culture, and ‘The Fashion Show’ is the next step in expanding our fashion affinity group, and the perfect complement to our successful fashion series ‘Tim Gunn’s Guide to Style’ and ‘The Rachel Zoe Project,’” Berwick said in a statement.
“The Fashion Show” is produced by 3 Ball Productions, the team behind “The Biggest Loser” and “Beauty and The Geek” and the new show comes at a time when the network’s previous fashion-designer show “Project Runway” is moving to the Lifetime network.