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Dancing With The Stars: Mike Sorrentino Unable To Trademark “The Situation”

September 12, 2010 01:00 PM by Lisa Princ

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ABC‘s season eleven Dancing With The Stars contender and Jersey Shore star, Mike “The Situation” Sorrentino has been trying to trademark his nickname and recently been denied. Keep reading for more!

MTV’s Jersey Shore and Dancing With The Stars season eleven contestant, Mike “The Situation” Sorrentino, best know for his abs and following of women has recently tried to trademark his nickname “The Situation” only to have it rejected by the U.S. Patent and Trademark Office. Their reasoning? Because it was too similar to a Memphis trademark called “Situation”.

Mike “The Situation” Sorrentino was going to use the name for a clothing line and despite his attorney’s best effort to argue that the two names were completely different it was still denied. Julio Aref is the trademark holder for his chain of four clothing and shoe stores in Memphis called “Situation.” Aref was asked if he would sell his trademark to Mike Sorrentino and he responded by saying “I’ll talk to anybody. I’m a business man.” So for a good price Mike may be able to get the trademark name after all, or choose another. We’ll have to wait and see how this plays out for Mike Sorrentino.

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Photo Credit: ABC

Topics: ABC Reality TV Shows, Dancing With the Stars |

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