March 21, 2013 03:59 PM by Christine McDow
Swedish Fashionista H&M has snagged one of America’s sweethearts, while teaming up with Beyonce for their latest summer ad! Beyonce is thrilled stating, “I”ve always liked H&M’s focus on fun and affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements – fire, water, earth and wind. It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial.” Wow! This sounds like it will be amazing! Watch below and let us know what you think.